“The power of face-to-face interactions in strengthening connections is lost in the sea of statistics around social media growth and articles on building online relationships.

More than ever, events and invites are now flooding our calendars. In the quest to create the right and memorable brand experience for our products and events, more often than not we might overlook some important steps that is a must-do for every campaign. Unsurprisingly, good marketing starts long before the event begins, and long after the event ends.

Here are 6 tips by Forbes to create the right brand experience at any event.


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